Monthly Archives: September 2009

Do You Think Your Marketing Strategy beats McDonald’s?

There are thousands of companies, maybe even more, these days that are spending the majority of their advertising budget and sometimes ALL of their advertising budget on internet marketing. When deciding whether this is a good strategy or not you … Continue reading

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Variety is the Spice of Success

Variety is the spice of success when it comes to your marketing plan. If you limit your advertising to just one medium your advertising becomes flat and lacks dimension. Using a variety of marketing methods such as direct mail, internet … Continue reading

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One Man’s Trash is Another Man’s Treasure

No matter what any internet marketer might try to sell you, people still love getting mail.  Of course most people hate getting junk mail, but that doesn’t mean they don’t want to receive your direct mail offer.  You know what … Continue reading

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How Important is your Mailing List?

One mistake that many direct marketers make is putting all their time and effort into creating fantastic direct mail advertisements and then forgetting entirely about the importance of the mailing list they are sending those ads to.  Creative direct mailers … Continue reading

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