Monthly Archives: July 2009
5 Common Mailing List Mistakes
Whether you consider yourself in direct marketing or a complete novice, there are some common mistakes that are made when it comes to mailing lists. Keeping away from making these errors can save you time and money while increasing your … Continue reading
Posted in Direct Mail, Direct Marketing, Mailing Lists
Tagged Direct Mail, Direct Marketing, Mailing Lists
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Who do You Believe?
When you are dealing with people online it seems like everyone is selling something. Those who want to sell you on an internet marketing strategy will say that every other form of marketing is dead. They tell you to abandon … Continue reading
Posted in Direct Mail
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What do Your Customers Want?
All too often people think of sales as trying to convince people to buy something they don’t need or want. That just isn’t what it is really supposed to be about, however. Successful marketing revolves around creating useful products that … Continue reading
5 Tips to Improve Your Direct Mail Design
The success or failure of your direct marketing campaign relies on 4 basic things: Your actual offer (the product you are selling/the deal you are offering) Your copy (what you say to interest the prospect in the offer) The quality of … Continue reading
Posted in Direct Mail
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The Results are in, Direct Mail Wins!
Internet marketers may try to tell you that direct mail is dead and that all valuable marketing is done online these days, but the fact is that people still read their mail and these people are looking for value in their … Continue reading
Lessons from Social Networks like Twitter
I was looking through the help pages on Twitter today and it was talking about how Twitter was kind of a one-way information tool that people opt into rather than really being a social network. The simple fact is that … Continue reading
Posted in Direct Marketing, Mailing Lists, telemarketing lists
Tagged Mailing Lists, telemarketing list, Twitter
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How to Choose a Telemarketing List that Works
For the purposes of this article I am assuming that you are already using telemarketing as part of your overall marketing plan and already know about and adhere to the Federal regulations regarding the National DNC registry, this blog is … Continue reading
Posted in Direct Marketing, telemarketing lists
Tagged marketing, target market, telemarketing list
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Tips to Increase Your Direct Marketing Response Rates
Achieving true success through direct marketing requires you to be willing to take the time to learn a few basic principles and then be committed to continually sharpening your skills. There are three important things that a direct marketer needs … Continue reading
Posted in Direct Mail, Direct Marketing
Tagged Direct Marketing, mailing list, success
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The Numbers Game
When it comes to direct sales you may have heard that it is a “numbers game”. The more people that get your message = the more people will buy your product. You have to keep getting your message out to … Continue reading
Posted in Direct Mail, Direct Marketing, Mailing Lists
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Searching for the Right Mailing List
Finding the right mailing list for marketing your products or services can be an overwhelming task especially if you aren’t sure where to begin. However, the right list can mean the difference between second-rate results and a truly lucrative direct … Continue reading
Posted in Mailing Lists
Tagged compiled lists, Direct Mail, Mailing Lists, response lists, targeted marketing
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